About GrowUrology
Make the business side of independent urology legible.
So that clinical decisions are not quietly made by financial constraints nobody has modelled.
Independent urology practices are being asked to run increasingly sophisticated businesses with the management infrastructure of a small clinic. The clinical training is excellent. The training in procedure economics, payer contracting, capital planning and revenue-cycle design is, for most physicians, non-existent — and the consequences arrive years later as a decision to sell.
This site is our attempt to close some of that gap. Everything here is built around a single editorial rule: explain the mechanics, publish the tools, and be explicit about what we do not know. Where a number would be useful and we have not validated it, we say so rather than invent it.
GrowUrology is published by Persistex, a Massachusetts-based medical billing, coding and revenue cycle management firm working with independent practices across New England and nationwide. Persistex funds this resource because practices that understand their own economics make better partners — and because a proportion of the people who use these tools will eventually want help acting on what they find.
That relationship is deliberately structured to be visible rather than hidden. There is no gate on any tool, no email required to see a result, and no article written to make a service look necessary. If the site is only useful when it is selling something, it has failed at the thing it was built to do.
Editorial rules
The six rules this site is written under
Physician-facing business content has a credibility problem, largely because so much of it is marketing with a citation glued on. These are the rules we hold ourselves to — published so you can hold us to them.
- 01
We do not invent numbers
No reimbursement rates, Medicare rates, payer rates, procedure margins, physician income figures, drug costs, equipment costs, denial rates or industry statistics are fabricated. Where a figure would be useful and we have not licensed and verified it, we say so and leave the space empty.
- 02
Calculator defaults are labelled illustrative
Every tool opens with example inputs marked as illustrative assumptions, not validated data. The arithmetic is real and the methodology is published on each tool page; the starting values are placeholders for yours.
- 03
Claims carry sources
Where we cite research, policy or reporting, the source is linked at the foot of the section. If we cannot source it, we do not assert it.
- 04
Nothing is gated
No tool requires an email to return a result. No article is locked behind a form. Nothing you enter into a calculator is transmitted or stored — the arithmetic runs in your browser.
- 05
No article is written to sell a service
Persistex pathways appear where they are genuinely relevant — after a revenue-cycle assessment, at the end of an RCM topic — and are absent everywhere else.
- 06
We stay in our lane
Nothing here is medical, legal, tax or investment advice. Regulatory, contracting and compliance questions are flagged as requiring qualified counsel, because they do.
The relationship
Powered by Persistex
Persistex Medical Billing & Coding is a Massachusetts-based firm providing medical billing, medical coding and revenue cycle management to independent practices across New England and nationwide. Its team holds CPC, CPB, RHIT and CCS credentials, and it operates under HIPAA-compliant processes with transparent reporting.
Persistex publishes and funds GrowUrology. That is stated in the header, the footer and here, because a resource that hides its sponsor does not deserve to be trusted on anything else.
What Persistex does not do is set the editorial line. The tools do not steer toward a conclusion that requires buying something. The articles describe things you can do yourself, in the order you should do them. If your revenue cycle is healthy, the RCM Health Check will tell you so, and there is no version of that result that becomes a sales pitch.
The commercial logic is straightforward and worth being open about: a proportion of the physicians and administrators who use these tools will decide they want help acting on what they find, and Persistex would like to be the obvious place to ask. That works only if the resource is genuinely useful first.
If you want help
Analyze My Urology Practice
This is a conversation about your actual claims, denial and payment data — not a demo. It is the point at which the resource stops being self-service and Persistex becomes involved, and it is entirely optional.